Press
Information for media.
This page gives journalists press coverage, the key facts about Marius Rieg, and direct contact for interviews, quotes, and background conversations.
Coverage
PZ-News
Thomas Andraschko und Marius Rieg: „KI verändert unseren Beruf. Sie ersetzt ihn nicht.“ ↗
Interview with Thomas Andraschko (Gieske Studios) and Marius Rieg (Gieske Studios, Luftschloss) on the difference between classic photography and AI images, surfaces as an edge case, and where hybrid solutions are becoming the standard. (Article in German.)
PZ-News
German Customer Award 2026: Luftschloss und PZ Nova stehen für interaktive Maßstäbe ↗
Coverage of the award: Luftschloss and the Pforzheimer Zeitung newspaper win the German Customer Award 2026 with the PZ Nova media facade. (Article in German.)
Wirtschaftskraft
German Customer Award 2026: Luftschloss und PZ Nova stehen für interaktive Maßstäbe ↗
The business magazine on the award win and the importance of interactive customer communication. (Article in German.)
PZ-News
PZ Nova erobert Pforzheim: Kommunikation von morgen schon heute erleben ↗
On the launch of the 30-square-meter interactive video wall at the corner of Post-/Kiehnlestraße in Pforzheim. (Article in German.)
BDZV
PZ Nova: Interaktive Videowall der Pforzheimer Zeitung verbindet Journalismus, Technik und Stadtleben ↗
Germany's federal association of digital publishers and newspaper publishers on PZ Nova as an example for the future of local journalism. (Article in German.)
IT-BoltWise
PZ Nova: Interaktive Videowall revolutioniert den Lokaljournalismus ↗
A tech outlet on the technology behind PZ Nova – realtime control via depth sensors instead of camera images, keeping it anonymous and privacy-compliant. (Article in German.)
Wirtschaftskraft
Im Wandel liegt die größte Chance: PZ Nova als Best Practice für Transformation ↗
PZ Nova as a case study for how a traditional media house makes digital transformation visible. (Article in German.)
Wirtschaftskraft
Immersives Schaufenster bringt digitalen Zauber in die Pforzheimer Innenstadt ↗
On Luftschloss's interactive shop-window installation in downtown Pforzheim. (Article in German.)
PZ-News
„Wer stehen bleibt, verliert!“: Gieske Studios präsentieren Tochterfirma Luftschloss ↗
Coverage of the Luftschloss launch: AI avatars, virtual showrooms, and interactive installations as the next step for Gieske Studios. (Article in German.)
PZ-News
Bildergalerie: Pforzheimer Gieske Studios stellen neue Tochterfirma Luftschloss vor ↗
Photo gallery from the Luftschloss launch event. (Article in German.)
PZ-News
„Mit ‚Luftschloss‘ lösen wir Grenzen auf“: Drei Fragen zur Gründung der Agentur ↗
Interview on founding Luftschloss – why real and digital worlds should merge. (Article in German.)
Award
German Customer Award 2026
Award for Luftschloss and the interactive media facade PZ Nova for the Pforzheimer Zeitung newspaper – setting new standards in interactive customer communication.
Short Bio
Marius Rieg is an entrepreneur based in Karlsruhe, Germany. He began his career in 2009 in advertising photography at the Pforzheim-based Gieske Studios, became managing partner there in 2018, and grew the studio from classic catalog photography into film, CGI, and interactive product presentation. In 2022 he co-founded the Stuttgart-based communications agency Kampart, and in 2024 the experience design agency Luftschloss, which won the German Customer Award 2026 with the interactive media facade PZ Nova.
Facts
- Name
- Marius Rieg
- Occupation
- Entrepreneur
- Location
- Karlsruhe, Germany (companies based in Pforzheim)
- Companies
- Luftschloss (Co-Founder & Managing Partner), Gieske Studios (Managing Partner), Kampart (Co-Founder, 2022–2026)
- Focus areas
- AI, CGI, content production, experience design, custom software, interactive installations
- Award
- German Customer Award 2026 (with Luftschloss and PZ Nova)
- Press contact
- marius.rieg@luftschloss-agency.de
Press inquiries: marius.rieg@luftschloss-agency.de